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simplyshells.com.au — Website Report

Scored 60/100 · Scanned with Foglift

D
OverallOverall Score — weighted average of all category scores

simplyshells.com.au scored 60. One fix would take it to 80.

3 critical11 warnings16 total issues

Quick wins

~128 min total fix time
1Missing HSTS header~2m
2Missing X-Frame-Options header~2m
3Missing Referrer Policy header~2m

https://simplyshells.com.au/ · 2026-05-20

Scanned with Foglift · Technical Audit + AI Readiness analysis

AI Action Plan

Website Analysis for https://simplyshells.com.au/ Your site scores 60/100 overall, but AI engines may be missing you. Your AI Visibility is 56/100 — there's significant room to improve how ChatGPT, Perplexity, and Gemini surface your brand. We found 3 critical issues and 11 warnings. Here's your prioritized action plan:

FIX FIRST (Critical): 1. Missing HSTS header — Enable HTTP Strict Transport Security to force HTTPS connections.

2. Missing Content Security Policy header — Add a Content-Security-Policy header to prevent XSS and injection attacks. 3. 34 render-blocking scripts — 34 scripts without async or defer attributes. These block page rendering. Add defer or async to non-critical scripts. QUICK WINS (Warnings): 1. No FAQ section found — AI assistants love Q&A content — it's the easiest format for them to extract and quote. Add a Frequently Asked Questions section to your page, and you'll significantly increase your

13 more critical fixes + quick wins in your full report

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AI Visibility

How likely AI assistants like ChatGPT, Perplexity, and Gemini are to cite your brand

56D
70
Brand Mentions
Found 14+ web mentions of "simplyshells"
57
Domain Authority
PageRank: 2.3/10, 20+ external references
10
Content Freshness
500 pages in sitemap but none updated recently
71
Technical Readiness
Moderate technical readiness — some improvements possible

Technical Issues

No FAQ section foundwarning~15 min fix

AI assistants love Q&A content — it's the easiest format for them to extract and quote. Add a Frequently Asked Questions section to your page, and you'll significantly increase your chances of being cited in AI-generated answers.

Quick Fix
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [{
    "@type": "Question",
    "name": "What does your company do?",
    "acceptedAnswer": {
      "@type": "Answer",
      "text": "We provide [your service]. Our solution helps..."
    }
  }]
}
</script>
AI models frequently cite FAQ content. Add FAQPage schema to boost your chances of appearing in AI-generated answers.

How does AI see Simplyshells?

When users ask AI about your industry, are you recommended?

G
C
P
Ge
A

See how ChatGPT, Claude, Perplexity, and Gemini talk about Simplyshells

SEO & Technical Issues (15)

Missing HSTS headercriticalSecurity~2 min fix

Enable HTTP Strict Transport Security to force HTTPS connections.

Quick Fix
# Nginx:
add_header Strict-Transport-Security "max-age=31536000; includeSubDomains" always;

# Apache (.htaccess):
Header always set Strict-Transport-Security "max-age=31536000; includeSubDomains"

# Next.js (next.config.js headers):
{ key: 'Strict-Transport-Security', value: 'max-age=31536000; includeSubDomains' }
HSTS forces browsers to use HTTPS, preventing downgrade attacks and cookie hijacking.
Missing Content Security Policy headercriticalSecurity~5 min fix

Add a Content-Security-Policy header to prevent XSS and injection attacks.

Quick Fix
# Nginx:
add_header Content-Security-Policy "default-src 'self'; script-src 'self' 'unsafe-inline'; style-src 'self' 'unsafe-inline';" always;

# Apache (.htaccess):
Header set Content-Security-Policy "default-src 'self'; script-src 'self' 'unsafe-inline'; style-src 'self' 'unsafe-inline';"

# Next.js (next.config.js headers):
{ key: 'Content-Security-Policy', value: "default-src 'self'; script-src 'self' 'unsafe-inline'" }
Content-Security-Policy prevents XSS attacks by controlling which resources the browser can load.
34 render-blocking scriptscriticalPerformance

34 scripts without async or defer attributes. These block page rendering. Add defer or async to non-critical scripts.

Missing X-Frame-Options headerwarningSecurity~2 min fix

Set X-Frame-Options to prevent clickjacking attacks.

Quick Fix
# Nginx:
add_header X-Frame-Options "SAMEORIGIN" always;

# Next.js (next.config.js headers):
{ key: 'X-Frame-Options', value: 'SAMEORIGIN' }
X-Frame-Options prevents clickjacking by controlling who can embed your page in an iframe.
Missing Referrer Policy headerwarningSecurity~2 min fix

Add a Referrer-Policy header to control information leakage.

Quick Fix
# Nginx:
add_header Referrer-Policy "strict-origin-when-cross-origin" always;

# Next.js (next.config.js headers):
{ key: 'Referrer-Policy', value: 'strict-origin-when-cross-origin' }
Controls how much referrer information is sent with requests, protecting user privacy.
Missing Permissions Policy headerwarningSecurity~2 min fix

Add a Permissions-Policy header to control browser feature access.

Quick Fix
# Nginx:
add_header Permissions-Policy "camera=(), microphone=(), geolocation=()" always;

# Next.js (next.config.js headers):
{ key: 'Permissions-Policy', value: 'camera=(), microphone=(), geolocation=()' }
Permissions-Policy restricts which browser features your site can use, reducing attack surface.
Missing Open Graph tagswarningSEO~10 min fix

Missing og:image. Add these for better social media sharing previews on Facebook, LinkedIn, and Twitter.

Quick Fix
<meta property="og:title" content="Your Page Title">
<meta property="og:description" content="Description for social sharing">
<meta property="og:image" content="https://yoursite.com/og-image.jpg">
<meta property="og:url" content="https://yoursite.com/page">
<meta property="og:type" content="website">
Open Graph tags control how your page looks when shared on Facebook, LinkedIn, and other social platforms.
1 form input may lack labelswarningAccessibility

Form inputs should have associated labels or aria-label attributes so screen readers can identify them.

Skipped heading levelwarningAccessibility

Heading hierarchy jumps from H1 to H3. Don't skip heading levels — this confuses screen readers and assistive technology.

Server response could be fasterwarningPerformance

Server responded in 1.7s. Aim for under 200ms TTFB. Consider caching, CDN, or server-side optimizations.

Large HTML documentwarningPerformance

Your HTML is 357KB. Large HTML documents take longer to parse. Consider lazy loading content or splitting into multiple pages.

66 external stylesheetswarningPerformance

Loading 66 CSS files. Each blocks rendering. Consider combining stylesheets or inlining critical CSS.

7 images without lazy loadingwarningPerformance

7 images don't use loading="lazy". Add lazy loading to below-the-fold images to improve initial page load.

Heavy inline stylesinfoPerformance

Found 15 elements with large inline styles. Move these to external CSS for better caching and maintainability.

HTML contains many commentsinfoPerformance

Found 9 HTML comments. Remove unnecessary comments in production to reduce file size.

Your Potential Score

60

Now

81

Potential

+21 points possible by fixing 16 issues

That moves you from D to Btop 15% of all websites

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Industry Benchmark

SEO
Avg: 62+33Ahead
AI Readiness
Avg: 35+31Ahead
Performance
Avg: 55-13At risk
Security
Avg: 40-25At risk
Accessibility
Avg: 68+24Ahead

Based on 120+ websites scanned across industries. See full benchmark report →

What This Score Means for You

Security gaps — Missing security headers may flag your site as unsafe in browsers, hurting trust and conversions.

Slow loading — Sites loading in 3+ seconds lose 53% of mobile visitors (Google data).

Most of these issues have simple, copy-paste fixes. Check the code snippets above for quick solutions.

Security score: 15/100

Most security issues are 5-minute fixes — adding HTTP headers to your server config. Check the code fixes above for the exact headers to add — we include copy-paste code for Nginx, Apache, Vercel, and Netlify.

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